I was talking to a colleague the other day, and she mentioned that a social media company was advising our shared client not to bother with Google+, “Because it doesn’t look like it’s going to take off.” I responded with, “They are a fool, and they don’t get it”. What don’t they get, you ask? Here is a...
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Part of our internal training here at Catalyst Search Marketing is a monthly webinar I host called, “Patent Watch”. Last month we looked a Google patent called ”Social Search“, and yesterday we dug into another Google patent about, “Personalized Search”. Patent Details: Filed: March 9th, 2010 Pub. Date: July 1st,...
Read MoreThere are two types of SEO’s in the world… The first of the two types is a career SEO. A career SEO typically works in-house for a medium or large company/agency as a search specialist or manager. If in-house they are likely the only one that does SEO full time, or their time is split between SEO and SEM. If agency side they will likely be fully...
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